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43” & below 44” - 54” 55” - 64” 65” - 74” 75” - 82” 83” & above
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Bundle Savings On Sale
Google TV
4K HDR 8K HDR
120Hz
Full Array LED Mini LED OLED
BRAVIA CAM Compatible BRAVIA CAM Included
Best for gaming Best for movies
43” & below 44” - 54” 55” - 64” 65” - 74” 75” - 82” 83” & above
Cognitive Processor XR
Dolby Vision
BRAVIA CORE
ALLM
$1,000-$1,999.99 $2,000-$2,999.99 $3,000-$3,999.99 $4,000-$4,999.99 $5,000-$9,999.99 $10,000-$49,999.99
  • XR65A95K
    55''
    65''
    A95K | BRAVIA XR | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    $4,599.99

    Plus $18.25 EHF

    Starting $149/mo or 0% APR

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    Item no longer available
  • XR48A90K
    42''
    48''
    A90K | BRAVIA XR | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    $1,899.99

    Plus $13.90 EHF

    Starting $80/mo or 0% APR

    Shop Now
    Est. Delivery Oct. 15-16
  • XR85Z9K
    75''
    85''
    Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
    $11,999.99

    Plus $18.25 EHF

    Starting $388/mo or 0% APR

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    Item no longer available
  • XR65X90L
    55''
    65''
    75''
    85''
    98''
    X90L / X91BL | BRAVIA XR | Full Array LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    Sale Price $1,299.99 Original Price$1,799.99
    Save $500.00

    Plus $18.25 EHF

    Starting $55/mo or 0% APR

    Shop Now
    Est. Shipping Oct. 14
  • XR55A95L
    55''
    65''
    77''
    A95L | BRAVIA XR | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    Sale Price $3,299.99 Original Price$3,999.99
    Save $700.00

    Plus $18.25 EHF

    Starting $107/mo or 0% APR

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    Est. Shipping Oct. 14
  • XR83A80L
    55''
    65''
    77''
    83''
    A80L | BRAVIA XR | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    Sale Price $5,499.99 Original Price$6,999.99
    Save $1,500.00

    Plus $18.25 EHF

    Starting $178/mo or 0% APR

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    Est. Shipping Oct. 14

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